Blogs are quick and concise articles posted to a website. They can help motivate community residents and businesses to engage in building energy performance programs, highlight energy efficiency benefits and best practices, and generate a broader awareness of a city’s results and progress when it comes to improving the efficiency of its buildings. This guide provides an overview of how to craft an effective blog post and also provides city examples from Chicago and Salt Lake City.
This resource is part of the City Energy Project Resource Library. Launched in 2019, the library is the culmination of 6+ years of work on the ground in 20 U.S. cities to reduce energy use in large buildings. The City Energy Project is a joint project of IMT and the Natural Resources Defense Council (NRDC). For more information, visit www.cityenergyproject.org.